Online Business

Are You Driving Away Potential Customers?

When a prospect lands on your website will he or she understand what you are presenting? Do your ordering/sign up instructions make sense? Can prospects easily find the information they are searching for? If you don't know the answers to these questions you may be driving away potential customers.

Writing Benefit-Driven Web Copy – 4 Steps to More Sales

You've identified the benefits you offer your customers, but how do you turn a list of benefits into engaging web copy which converts visitors into customers?

Recently I wrote an article explaining how to identify the benefits you offer your customers (http://www.divinewrite.com/benefits.htm). That article challenged business owners and marketing managers to think in terms of benefits rather than features when writing their web copy.

Starting An E-Commerce Business

The development and expansion of the Internet has made business opportunities, once only available to the wealthy, available to nearly everyone. In the past, opening a business was a huge commitment in terms of finances and risk. Traditional business owners had to quit the their current jobs, obtain bank financing, and sign leases before they even made a penny. It's easy to see why 95% of them failed within five years. Today, business opportunities are available to anyone willing to put in the time and effort to learn about the world of e-commerce.

Choosing an Ecommerce Shopping Cart

Choosing an online shopping cart is a big decision. Unlike a traditional brick and mortar business, your website is your only chance to impress potential customers. It needs to project a professional image to capture the trust of your visitors. The shopping cart is a particularly important part of your website because it deals with people's personal information and credit card numbers. People are nervous about online purchases and need to be assured that they are giving their credit card numbers to a reputable company.

I Don't Need a WebSite!

I've met with many small businesses this past year trying to sell my skills and one thing I regularly hear is this:

"I don't sell anything online, I don't advertise online, I don't even have or know how to use a computer... why should I pay for a website?"

If you don't feel a website can help your business grow or increase business sales, or if you're happy with the site your nephew made for you over half a decade ago, then you're not intune with current business trends and business practices.

How NOT To Appear Like A Spammer

Unless you use the Internet only for surfing and never use your email address you've probably received something that is called spam.

There are different definitions for spam but I will say that spam is unsolicited email commercial. Many people harvest other people's email addresses on email and web forums and send them info that they didn't request. This is very frustrating because you loose your precious time deleting those unwanted messages.

In this article I will explain how not to appear like a spammer.

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Mini-sites You Can Make Money From

Mini-sites are growing up all over the web because they are so easy to set up and fast to provide a stream of passive income. You can become a webmaster in a couple of weeks and learn how to create many mini websites for fun or for profit

A mini-site is a two or three page website that is designed for a specific task: either to sell something, get a subscription or to make money as an affiliate for somebody else.

There are four types of mini-sites you can create, without knowing any code, which can bring you four different streams of Internet income.

Introduction to Autoresponders

If you've reached the point of exhaustion trying to keep up with answering the mountain of emails that threatens to bury you alive every single day, you're ready to learn about autoresponders.

Turnkey Web Site For Sale?

Trying to find a turnkey web site for sale? Don't let them fool you!

What You Need To Know About Ezine Advertising

By far the most effective and cost-effective way of advertising, especially for a new business is ezine advertising. It has 4 distinct advantages...

a. It's easy to reach targeted prospects.

b. It gives results in a matter of hours. Typically, you should see results within 72 hours after your ad is published.

c. It's easy to test your ad effectiveness.

d. It's easy to calculate your Return on Investment(ROI).

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